A monthly plan, a planning meeting, content made in-house, posts rolled out on schedule and your community looked after. One team runs all of it, and you see everything before it goes live.
Most businesses know they should be more active on social. What they don't have is the time to plan it, the people to make it, or someone watching the comments. That's what we take on. Each month we plan the content around your goals, shoot and design it in-house, send it to you as one deck for sign-off, then publish it and manage the replies. Because the same team runs paid social, what works organically feeds straight into your ads, and the other way round.
How a month works
Planned, made, rolled out and looked after.
Every month follows the same rhythm, so you always know what's going out, when, and why.
01
Monthly plan
Before each month starts, we plan the content around your goals: themes, key dates, offers and what's happening in the business.
02
Planning meeting
A short monthly meeting to walk you through the plan. You add what's coming up, we agree the priorities.
03
Monthly content
Our team shoots, designs and edits the month's content in-house, then sends it to you as one deck for sign-off.
04
Rolled out
Approved posts are scheduled and published across your channels on the agreed dates, with reels and stories in between.
05
Community managed
Comments, messages and reviews are answered in your tone of voice, and anything that needs you is flagged to you.
06
Report and refine
A monthly report on reach, engagement and enquiries, and what we'll change next month based on what worked.
A typical monthInstagram · Facebook · LinkedIn · TikTok
MonTueWedThuFriSatSun
1Post
2Reel
3Shoot day
4
5PostStory
6
7Reel
8Post
9
10Story
11
12Post
13
14Reel
15Post
16
17Story
18
19Post
20
21Reel
22Post
23
24Planning meeting
25Deck sign-off
26PostStory
27
28Reel
29Post
30Monthly report
Community managed, every weekday
PostsReels and storiesShoot dayPlanning and sign-off
Inside the monthly deck
Every post for the month, in one place.
Each month you get a deck with every post, caption and date laid out. You review it, ask for changes, and sign it off before anything goes live. These are real pages from decks we've sent to clients.
Gourmet Food ParlourSocial guidelines and feed
ShomeraMonthly social ads
Think GroupOrganic social creative
Irish Dog FoodsOrganic social creative
McCarthy Insurance GroupChristmas social content
Guinness Cork JazzFestival social content
Gourmet Food ParlourPost designs
ShomeraCarousel ad
Irish Landmark TrustSocial content
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Made in-house
Shot, edited and posted by the same team.
Our photographers and videographers shoot on location every month: restaurants, festivals, factories and clinics. Hospitality is where we do the most, from menu launches to event weekends.
Gourmet Food ParlourSummer menu
The 1933 Furniture CompanyThe hands behind every sofa
Guinness Cork JazzArtist announcement
BloomfieldA place of hope
Gourmet Food ParlourTakeaway launch
Guinness Cork JazzMacy Gray story
Guinness Cork JazzTourism Ireland reel
Gourmet Food ParlourHarvest Festival
BloomfieldNew reception
Gourmet Food ParlourBehind the scenes
Guinness Cork JazzFestival launch
Gourmet Food ParlourWe cook, you enjoy
Community managed
The conversation doesn't stop at posting.
Social is where customers ask questions, leave reviews and sometimes complain. We look after all of it, so your brand sounds the same in the comments as it does in the posts.
01
Comments and messages
Answered in your tone of voice during business hours, Monday to Friday.
02
Reviews
Thanked, answered and, where something's gone wrong, handled carefully and quickly.
03
Flagged to you
Complaints, leads and anything sensitive come straight to the right person in your team.
04
Fed back into the plan
The questions people ask become next month's content.
What’s included
Everything Social Media Management should cover
01A monthly content plan built around your goals, key dates and offers
02A monthly planning meeting with your team
03Photo, video, reels and graphics, produced in-house
04A monthly content deck for review and sign-off
05Scheduling and publishing across Instagram, Facebook, LinkedIn and TikTok
06Community management: comments, messages and reviews
07A monthly report on reach, engagement and enquiries
How we work
The process
01
Discovery and audit
We look at your channels, your competitors and what your customers respond to, and agree what social needs to do for the business.
02
Strategy and guidelines
Content pillars, tone of voice and a social guidelines deck, so every post looks and sounds like you.
03
First month planned
Your first monthly plan and planning meeting, followed by the first shoot and content deck for sign-off.
04
Live and managed
Posts go out on schedule, the community is looked after, and the monthly rhythm takes over from there.
Do we get to approve everything before it goes out?
Yes. Each month you get a content deck with every post, caption and date. Nothing is published until you've signed it off, and changes are made before it goes live.
How many posts a month?
It depends on your channels and goals. A typical month is 12 to 20 posts across your main channels, plus reels and stories. We agree the volume upfront and it's set out in each monthly plan.
Do you shoot the content, or do we need to supply it?
We shoot it. Our photographers and videographers work on location every month, so you don't need to supply anything. If you have content of your own, we'll use that too.
Do you handle community management out of hours?
Standard cover is business hours, Monday to Friday. Evening and weekend cover can be added where you need it, which is common for hospitality.
Can you match our existing tone of voice?
Yes. We start with a voice audit, write it into your social guidelines, and use that as the brief for every post and reply.
Can you boost the posts that work?
Yes. When an organic post clearly lands, we'll recommend putting paid budget behind it. The same team runs paid social, so nothing gets lost in a handover.
Let's talk about where you're headed.
Tell us what you're scaling, launching, or rebuilding. We'll come back with a thoughtful reply and a time to talk it through.
