Websites & Digital Marketing

that elevate your business

Custom built websites and tailor-made digital packages that help you succeed online.

Recent Work


Brand Design & E-Commerce Shopify Development

Flowers Made Easy are Ireland’s largest online flower retailer. Rooftop Twenty Two were delighted to partner with them for a new brand ‘look & feel’ which included a new colour scheme, logo & typography family. Alongside that, Rooftop designed & developed a new Shopify E-Commerce store. Their new store along with continueous SEO and Google Ads work has meant that online sales have grown by 40% within the past 3 months.


Web Design & Digital Marketing

Shomera is Ireland’s leading provider of House Extensions and Garden Rooms. They engaged with Rooftop Twenty Two to design and build their new website. The website reflects the premium nature of the brand and the on-going SEO and Google Ads work carried out ensures that Shomera receive over 15,000 monthly visitors to the site along with a steady flow of enquiries each day.

Hedgehogs vs foxes

Web Design & E-Commerce Development

HVF are one of Ireland’s leading video production teams. We were over the moon to partner with them on their website design, production and e-commerce project. It’s a little bit out there and catches the eye with some high impact images and footage.

Irish hereford prime

Website Design & Video Production

Rooftop Twenty Two was delighted to help Irish Hereford Prime with the launch of their new website.

It was a pleasure to work with such a recognised Irish brand, bringing their new brand identify to life through UI/UX workshops, design approvals and full website development.

Little italy

Web Design & E-Commerce Development

With Level 5 restrictions in place due to Covid 19, Little Italy needed to move quickly and ensure they had an online offering that replicated their traditional Italian retail shop in the heart of Smithfield. Rooftop worked closely to set up a 3,000 product e-commerce store that included a click & collect functionality. Sales increased overnight and the team in Little Italy update it themselves with new products and offerings on a daily basis. 

Happy Clients

Due to the ongoing help of the team, we currently rank No 1 and No 2 on Google for key search terms related to our business, bringing a huge amount of traffic to our site. The website is optimised for conversion, and the steady amount of high qualified leads we receive on a daily basis is testament to the quality of work that the team deliver. If you are looking to generate more leads through Google and Social Media, these are the guys you need to speak to.
Pat O'Reilly
General Manager - Shomera
Rooftop Twenty Two were brilliant to work with from the very beginning, Cathal and his team could not have done more for us, this included helping us to develop our vision to the implementation of our style and structure of our website. Throughout the process we were advised on the best options and we can say we are delighted with the finished product, so much so that we have started working on a new website.
Ciaran McBride
Managing Director - The Parcel Concierge

The Process

Generally each project begins with a website. Once the website is up and running, we then like to stay on with a monthly retainer that delivers high quality traffic to your site, converting into paid customers.

Our aim is to deliver top-notch projects every time, resulting in happy clients. For this to be possible, we set in place a solid plan and clear communication from the outset. 

Here is a break down of the process we use when we take on a custom web development project. This ensures you, the client, knows exactly what’s happening and when it’s happening.


Before we get to the nitty-gritty of colours, style and features, we seek to know more about your business. You'll meet with Rooftop Twenty Two founder, Cathal O'Reilly, who will dig deep into the 'why' behind the 'what' and uncover the project objectives and goals.


Once we understand what it is you want to achieve, we enter the research phase of your project. We will do a competitive landscape, decipher the type of websites you like, what will work for your target market and think about some of the key messages and call to actions.


With an action plan in place, we begin creating a website homepage for you. This will be your first glimpse of the new look and feel of your site. After a bit of back and forth, we nail down the homepage before progressing with that tone across the remainder of the website. We'll continue to keep you in the loop as we progress and give you access to a functioning, staging website where we will begin to finalise your content, layout and specific functionalities. Just so everything is to your taste.


Once your shiny new website has been launched, we offer training on how to use your site and include 30 days of support. We will also setup Google Analytics and any lead capturing strategies previously discussed. If you choose to take advantage of our Website Care Plans, we can offer continued support, updates, content management, backups and security. We can also help you with SEO and lead optimisation to help you see increased traffic, leads and sales. Providing a monthly report on all activity.

Added Services

Once we are happy with your site, we can take on a range of added value services that we offer. If it’s not going to bring in genuine leads, it doesn’t interest us. Below is a snapshot of the different services that will make the difference to your organisation.

Outsourced Marketing

Digital Strategy

Conversion Rate Optimisation

Social Media Strategy

Search Engine Optimisation

Pay Per Click Advertising

General Advice

Good Fun

Book A Chat

Book a Free 30 minute consultation with Rooftop Twenty Two below. It is a no strings attached consultancy call where we will have a look at your web presence and suggest areas for improvement. If at the end of the call, you wish to take the advice and run, that’s no problem. If on the other hand, we hit it off, we can always follow up with a proposal for your business.


If you would like to start generating more leads for your business and get a guaranteed return on your investment, send Cathal an email below
Talent Garden Dublin,
Claremont Avenue,
Dublin 11,
D11 YNR2

Phone : 01 592 0905

Email :